ARC'TERYX x Songtsam's Collection Embraces Yunnan's Snow-capped Mountain Range

Canadian outdoor brand ARC'TERYX and luxury boutique hotel group Songtsam jointly held a media sharing session at ARC'TERYX Broadway to unveil the highly anticipated co-branded collection. Born out of a five-year strategic partnership between ARC'TERYX and Songtsam, the collection inherits the shared alpine DNA of the two brands and their vision of delivering the ultimate outdoor exploration experience to consumers. Inspired by the first and highest peak in the Meili Snow Mountain Range, Kawagar...